On April 7, the V National Social Eco-Campaign TURAQTY JOL was launched in the Aspan Park of the Turksib district of Almaty, which was held as part of a symbolic tree planting campaign

The goal of this event, which involved many concerned residents of Almaty, was to contribute to the promotion of sustainable development and to make a contribution to environmental preservation by raising ecological awareness among the younger generation.

TURAQTY JOL is an educational initiative aimed at instilling in the younger generation a careful attitude towards their homeland by imparting cultural, moral and environmental values. This program is a continuation of four cycles of the project successfully implemented by the Kazakhstan National Federation of Clubs for UNESCO in collaboration with the general partner Bank CenterCredit and the official partner company "Chevron".

The initiative is being implemented with the support of the National Commission of the Republic of Kazakhstan for UNESCO and ICESCO, the UNESCO Regional Office in Almaty and the Akimat of Almaty.

The information partners of the project are the media holdings “Alash Media Group" and "Nur Media".

"As part of our commitment to sustainable development and support for environmentally responsible initiatives, Bank CenterCredit continues to support the TURAQTY JOL project for the second year. This project is one of the key elements of our strategy aimed at fostering respect for the environment and respect for natural resources among the younger generation. We believe that fostering these values is the foundation for shaping a future where everyone realizes their role and responsibility for preserving the planet." commented Klara Ermakbayeva, Managing Director of Bank CenterCredit.

It is very symbolic that this event, organized jointly with the Akimat of the Turksib district of Almaty, took place within the framework of the wide-scale campaign “Almaty is our common home” announced by the city leadership. This event reminded all participants of the eco-campaign about the importance of actions and their impact on the environment.

It is worth noting that one of the key events of TURAQTY JOL is the Republican Festival of Environmental Ideas and Projects. Young eco-activists from 16 to 35 years old who have real and applicable eco-initiatives aimed at developing eco-culture and strengthening the vector of the country's movement towards sustainable development are invited to participate. The 10 best teams selected and trained will gather in May this year in Almaty in order to compete for the prize fund in the total amount of 15 million tenge.

"TURAQTY JOL is a unique initiative of its kind that unites the civil sector, government agencies, the business community and the media on the path to achieving sustainable development and the participation of Bank CenterCredit and Chevron creates additional opportunities to support youth eco-initiatives," – noted Serkan Ayazbayev, Vice-President of the Kazakhstan National Federation of Clubs for UNESCO.

The TURAQTY JOL project encourages cooperation, solidarity and conscious consumption aimed at creating an environmentally friendly environment and preserving it for the future generations.